Ideal Protein is more than a “diet.”
It’s a medically developed fat-loss protocol that helps your body burn fat efficiently while preserving your lean mass — the key to a strong metabolism.

Ideal Protein gives you:
✔ A step-by-step structure
✔ High-quality protein foods
✔ Real food you prepare daily
✔ A dedicated weight-loss coach
✔ Three phases: Weight Loss → Stabilization → Maintenance
✔ Education on how your metabolism actually works

Most diets stop once you lose weight.
Ideal Protein teaches you how to keep it off.

When you’re ready to lose weight, the options feel endless: keto, Weight Watchers, calorie counting, meal delivery kits, shakes, Ozempic, intermittent fasting, low-carb, Noom…and the list goes on.

But not all weight loss programs work the same — and most aren’t built to deliver long-term results.
Ideal Protein was specifically designed to help people lose weight predictably, protect muscle, rebalance their metabolism, and keep the weight off permanently.

This guide breaks down how Ideal Protein compares to the most common programs so you can choose what’s right for you.